One connected flow across sales, invoicing and collections, so you can see exactly which stage loses value and how long each step really takes.
Rolling 90 days
Leads
412
Qualified
168
Pipeline
€296k
Won
€184k
Invoiced
€171k
Cash
€152k
Win rate
31.4%
Invoice lag
6.2 days
Days to cash
41 days
AI detected
€13k of won work stayed uninvoiced for more than a week.
Recommended action
Trigger invoicing automatically when a deal is marked as delivered.
Stage by stage
Example data is used to illustrate the mechanics of the flow.
Stage-to-stage drop-off
AI insight
The largest absolute loss is not in sales — it is the 11% of invoiced revenue not yet collected.
Average days per step
Bottleneck
Six days sit between delivery and invoicing — pure delay, with no business reason behind it.
Data signal
Invoice lag increased from 4.8 to 6.2 days across the quarter.
AI detected
Roughly €9k of cash is delayed purely by administrative timing.
Business action
Automate invoice creation at delivery confirmation.
How it connects
Capture
Leads and deals are tracked in one consistent structure.
Convert
Won deals move into delivery and invoicing without re-entry.
Invoice
Invoicing is triggered by delivery, not by memory.
Collect
Reminders and ageing views close the loop on cash.
Every deal traceable from lead to cash, with the delays made visible.